Blog - High Road Inc

A Year on the High Road: Reflecting on 2024’s Highlights

2024 was a year to remember for High Road. Each mile traveled, each event supported, and every relationship strengthened, added to the tapestry of moments that made this year extraordinary. Join us as we reflect on the milestones that defined this remarkable year and look forward to what’s ahead. Starting the Year with Community ImpactWe began 2024 with a meaningful contribution to our industry by co-sponsoring the TCW Cornhole Tournament and a car giveaway for a valued member of our

Behind the Scenes: What It Takes to Move a Major Tour

When an artist takes the stage and the first note hits, it’s pure magic. But behind every unforgettable live performance lies a whole world of logistics and teamwork that often goes unseen. For High Road Inc., moving a major tour from venue to venue is about more than simply managing equipment; it’s about handling every intricate detail with precision, care, and the knowledge that the show must go on. Here’s a look behind the scenes at what it really takes

Building Your Music Industry Network: Tips from the Road

Creating connections in the music industry can feel like a huge lift, but it doesn’t have to be intimidating! Here are our go-to tips for growing your network and finding your tribe in the music world: 1. Show Up Where It MattersAttending industry events and conferences is one of the best ways to meet fellow pros andstart building solid contacts. Since the sold-out inaugural event in 2022, we have participated in THE Conference at Rock Lititz in Lancaster County, PA—well

The High Road Difference: Personalized, High-Touch Tour Trucking Solutions

In the world of live entertainment and touring, the smallest details often have the greatest impact. From artists to managers and every professional in between, the demand for reliable, high-level service is a constant, and High Road stands out as a trusted partner in this landscape. At High Road, we’ve redefined what it means to support a tour, putting an emphasis on the people we serve and the values we uphold. It’s more than getting from venue to venue—it’s about

Tour Manager Toolbox: 5 Must-Have Resources for the Road

You know more than anyone else that being a tour manager isn’t all glitz and glam. Long days and sometimes weeks on the road can be tough and stressful. Luckily, there are plenty of tools out there that you can utilize to make your job easier. Check out these top five must-have resources: 1. Road-Worthy Playlist Arguably one of the most important items on your packing list, a killer playlist can take a road trip from a snoozefest to a party